April 2018
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Norman Door
A Norman Door is a door that has a design feature that contradicts its function You’ve probably run into many of these doors, not realizing that is is a legitimate design flaw. Those doors that have vertical sidebar handle, that begs you to pull, but the door is actually push. It’s confusing, and is a simple fix: remove the Continue reading
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Context matters
Context matters because context is the difference between wine tasting 20% better… Even if it’s the same bottle of wine. But the context: more expensive wine teaches us to expect better tasting wine and creates the context of such a situation to be true in our perspective. Context tells us that Banksy’s famous art pieces are Continue reading
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Obsessed with VOX
The past few days I have been completely obsessed with VOX videos and TED-ED videos. I’ve probably spent more hours watching YouTube videos than doing anything else in the past few days. Watching these videos just constantly reminds me that there is so much knowledge out there. There is so much that I don’t know, Continue reading
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The paradox of the path of least resistance

One thing I’ve noticed since coming to Singapore and using the public transit (MRT) almost every day (since it’s the most practical way of transport), you’ll notice that people tend to choose the “path of least resistance” when it comes to choosing which gate to enter from. But they don’t understand the paradox of the Continue reading
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Diamonds vs. Water
What is better: diamonds, or water? In economics, there is a term called “marginal utility” It’s the satisfaction you gain from consuming a product or service And it’s the understanding that every product has its own marginal utility it’s kind of like a happiness factor, and a way to quantify that happiness. Maybe chocolate has Continue reading
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identify the problem
everyone is trying to solve “problems” everyone is trying to give solutions to life’s woes here is my advice: before you get too carried away and spend too much time on trying to fix something make sure you identify that there is a problem in the first place being able to identify whether or not Continue reading
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Don’t become a robot

Robots will take away many jobs in the future Artificial intelligence will undoubtedly increase efficiency and productivity, but it will never take away human creativity Human emotions can’t be fabricated Creativity cannot be faked The very definition of originality is that it can’t be replicated or recreated; it is not derived, it is new, different and it Continue reading
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You can learn anything you want
If you have access to the internet, and access to a laptop or smartphone for YouTube, you can essentially learn almost anything you want. Perhaps you’d like to learn about string theory, game theory, or watch the music theory, it’s all available on video, and I know because I just watched those 3 videos. If Continue reading
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The good old days
Nostalgia… It’s a very powerful emotion and one that I can’t necessarily pinpoint. Do you guys feel it as often as I do? When I think of my childhood, I think of all the great things I did. The friends I had The experiences The freedom And I miss it. And I often remind myself… Continue reading
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[Book Review] Originals – Adam Grant
I am a big believer of self-learning through books. An autodidact. Elon Musk-esque, if you will. But there is an important factor that I’ve noticed to understanding the contents of a rich book: writing about it. It’s not enough to just blow through books; you have to truly grasp the content, and writing about it Continue reading
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My name is Jiefo and I like to write sometimes.
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